Precious Chiamaka Obi

Business Administration Student | Marketing & Entrepreneurship

Lagos, NG.

About

An ambitious Business Administration student with a 4.35CGPA and a marketing concentration, Precious leverages contemporary business theories to drive practical organizational solutions. As an active Campus Ambassador for leading digital platforms and a successful e-commerce entrepreneur, she demonstrates proven capabilities in market engagement, strategic promotion, and end-to-end operational management. Eager to apply her leadership, analytical, and communication skills to dynamic roles in business strategy, marketing, and process optimization within the financial technology and e-commerce sectors.

Work

Cowrywise

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Campus Ambassador

Lagos, Lagos State, Nigeria

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Summary

Actively promoted financial literacy and digital savings solutions to the university community through strategic engagement and educational initiatives.

Highlights

Spearheaded financial literacy initiatives, successfully onboarding a significant number of university students and faculty onto the Cowrywise application, thereby expanding user adoption across campus.

Developed and executed targeted promotional strategies, educating students and lecturers on digital savings benefits and fostering a culture of financial planning within the university community.

Provided personalized assistance to students for savings plan setup and management, directly contributing to enhanced user experience and improved platform retention rates.

Ama's Collection

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Owner

Lagos, Lagos State, Nigeria

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Summary

Founded and managed a thriving online retail business, overseeing end-to-end operations for a diverse product catalog and achieving consistent sales growth.

Highlights

Founded and scaled an e-commerce venture, Ama's Collection, successfully marketing and selling a diverse product catalog including fashion, home goods, and electronics to a broad customer base.

Directed end-to-end business operations, encompassing strategic product sourcing, efficient inventory management, targeted digital marketing, and responsive customer service, consistently achieving sales objectives.

Implemented creative content and online platform strategies (e.g., social media, e-commerce marketplaces) to significantly enhance brand visibility and drive customer engagement, cultivating a loyal customer base.

Volunteer

Campus Ambassador

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Eservone

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Represented Eservone, promoting its digital services and fostering community engagement within the university through strategic outreach and partnership development.

Highlights

Engaged university students and faculty to significantly raise awareness and drive adoption of Eservone's digital solutions, effectively achieving campus outreach goals.

Orchestrated and supported multiple promotional events and informational sessions, enhancing Eservone's brand presence and deepening user understanding of its digital services within the university community.

Forged strategic collaborations with key student organizations to seamlessly integrate Eservone's digital offerings into campus life, demonstrating strong partnership development and community engagement.

Education

Caleb University

Imota, Lagos State, Nigeria
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Bachelor of Science (Marketing Concentration) Business Administration Grade: 4.35 CGPA

Courses

Business Strategy

Marketing Principles

Process Optimization

Organizational Behavior

Financial Management

Lagos Anglican Girls' Grammar School

Lagos, Lagos State, Nigeria
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High School Diploma Secondary Education Grade:

Taurean Primary School

Lagos, Lagos State, Nigeria
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Primary School Certificate Primary Education Grade:

Awards

Most social Female of the year

CUBASA

Influential Female of the Year

CUBASA

Entrepreneur of the Year

CUBASA

300 Level Representative

CUBASA (Caleb University Business Administration Students' Association)

Recognized for exemplary leadership and effective representation of the 300-level student body within the Business Administration department, advocating for student interests.

Course Representative

CUBASA (Caleb University Business Administration Students' Association)

Acknowledged for effective representation and advocacy on behalf of course students, facilitating crucial communication between faculty and peers.

Sportswoman of the Year

CUBASA (Caleb University Business Administration Students' Association)

Awarded for outstanding athletic achievement and significant contribution to sports within the university community, promoting healthy competition and teamwork.

Most Social Female of the Year

CASMAS (Caleb University Social Sciences Students' Association)

Recognized for exceptional social engagement, community building efforts, and fostering positive interactions within the student body.

Discuss Female Winner

LASMAB (Lagos Anglican Schools Management Administration Board)

Achieved recognition as a winner in a Dicuss game competition, Displaying strength and zeal in the athletic field.

Languages

Japanese

Basic

English

Fluent

Igbo

Conversational

Certificates

CompTIA IT Fundamentals (ITF+) - Setting up and using Computers

CompTIA

CompTIA Networking, Security, and Maintenance

CompTIA

CompTIA Database and Software Development

CompTIA

Microsoft 365 Certification

CompTIA

Skills

Business & Strategy

Business Strategy, Critical Thinking, Market Research, Process Optimization, Entrepreneurship, Problem Solving, Organizational Development, Strategic Planning, Financial Management.

Marketing & Communication

Digital Marketing, Content Creation, Graphic Design, Social Media Management, Public Speaking, Brand Promotion, Communication, Copywriting, Campaign Management.

Leadership & Collaboration

Leadership, Teamwork, Cross-functional Collaboration, Project Coordination, Stakeholder Management, Mentorship, Community Engagement, Partnership Development.

Technical Proficiency

Microsoft 365, Database Management, Software Development Concepts, Networking, IT Security, Data Analysis, E-commerce Platforms.

Personal & Professional Development

Attention to Detail, Time Management, Adaptability, Customer Relations, Event Planning, Analytical Skills, Negotiation.

Interests

Networking

Socializing, Community Engagement.

Creative Arts

Content Creation, Writing, Creative Input, Graphic Design, Baking and Pastry.

Sports

Athletics, Team Sports.

Brand Influencing

Modelling